Telemarketing

Things to know

  • The Canadian Radio-television and Telecommunications Commission’s (CRTC) Unsolicited 

Telecommunications Rules:

  • restrict which consumer phone numbers telemarketers can contact for solicitation purposes.
  • restrict calling hours. 
  • prescribe information that must be disclosed. 
  • restrict the use of Automatic Dialing-Announcing Devices (ADADs).
  • impose record-keeping obligations.
  • Active enforcement by the CRTC, including maximum fines of up to CAD $15,000 per violation 

(e.g. per call), make vigilant compliance critical.

  • The Canadian Common Short Code Application Guidelines set out the telecommunications 

industry’s requirements for short code services.

  • There are licensing requirements (and additional operational rules) applicable to call centres 

in the provinces of British Columbia and Manitoba.

Things to do

  • Determine whether registration with the CRTC is required, and if so, register. 
  • Determine whether your telemarketing activities require scrubbing against the Do Not Call List and the payment of ongoing fees, or whether they are exempt. 
  • Ensure that any text message-based advertising and scripts comply with the Canadian Common Short Code Guidelines. 
  • For text messages, consider what lawful authority you have to send the message and how the strict disclosure and unsubscribe requirements will be met under Canada’s Anti-Spam Legislation.

Canada Company Registration

Company Formations Canada offers fast and easy company registration in Canada for non-Canadian residents and foreign companies wishing to operate and do business in Canada.

Register a new company in Canada as a non-Canadian resident

https://companyformations.ca/canada-corporations-non-canadian-residents/

Register a foreign company in Canada

https://companyformations.ca/extra-provincial-corporations-licence-outside-canada/

Canada Registered agent services for foreign companies and non-Canadian residents.

https://companyformations.ca/canada-registered-agent-service/

Canada Nominee director services for foreign companies and non-Canadian residents.

Shared from: Osler, Hoskin & Harcourt llp Publication

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