Before you begin selling something, you need to know who you are selling to. If you haven’t determined who your target market is, you are likely to try to be all things to all people and end up with a product nobody likes or a service that doesn’t meet anyone’s needs. When developing a general […]
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RSS feed for this sectionWill people be willing to pay for your product or service?
A great idea can only translate into a successful business if people are willing to pay for the product or service. First, you need to determine the target market for your offering. Are you planning to sell to young people or to seniors? Is your product primarily for women, men or both? Is it a […]
Is your idea truly original?
You will need to research your idea to see if it is truly original or whether someone else has commercialized it. Capturing a niche market — one that no one else is targeting — may be more profitable than competing with others who sell a similar product or service. A business expert or mentor can […]
Developing your business idea
If you decide to start a new business, you will need to spend some time developing your business idea. One of the greatest advantages of being an entrepreneur is being able to work on something that interests you and that you are passionate about. Unfortunately, passion does not always translate into profits. Research, research, research! […]
What’s a business that can make millions?
There is an old saying that goes, “One can make a lot of money, if one wants to make a lot of money.” You must do three things to do what you want to do: 1.) Don’t follow your passion That’s right, I said DON’T. Passion-based businesses bring us bike shops, boutiques, bakeries and gimmicky […]
