Ah, the mission statement. Is there any loftier set of words? Organizations often pay consultants thousands of dollars to craft the perfect message. It must be elegant. it must be poetic. It must me a rallying cry that captures the hearts of staffers and stakeholders alike. You’ve probably read lofty mission statements that actually says […]
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Starting a Business? Where to Get the Money
A lot depends on the size and type of your business. Home-based businesses need a relatively small amount of money, while larger businesses in manufacturing, or retail require larger capital to get off the ground. Here are a few places to go in search of start-up funding. Partners can be a blessing and a curse. […]
Starting a Business? The Power of Knowledge
If you are considering starting, or are in the process of starting, a business then the single biggest thing you can do to stack the odds of success in your favour is to increase your knowledge base on everything that might have an impact on it. What follows are several dozen things you should know […]
How to Start a Business Step by Step Guide
Starting a profitable business and being able to work from home or by your own terms is turning out to be the new American dream. Less and less people are flocking out to 9-5 jobs and choosing to work 30+ years under and employer. More people are considering self-employment and the flexibility of running a […]
Make sure there is a market for your business
This section lets you make sure there is a market for your business. It lists what you need to do, know and understand to make sure there is a market for your business
Explain your business idea
You need to check your new business idea to see if it will work, and also to see if enough people will want it. What you need to do When explaing your business isea, you must make sure that you can: a Clearly describe what your business is going to be. b Explain why you […]
Check how successful your business idea will be
Explain your business idea Make sure there is a market for your business Decide if your business idea will be a success You need to check your new business idea to see if it will work, and also to see if enough people will want it. You must look at your business idea as a […]
Primary market research
Primary research is original information gathered through your own efforts (or on your behalf by a hired research firm) to respond to a specific question or set of questions. This information is normally gathered through surveys, observation, or experimentation. The following are examples of questions that can be addressed through primary research: Who are my […]
How to conduct market research?
First, it is important to establish clear goals for the market research activity you will undertake. You need to make sure you have defined what you need to know and why. Once you have established your goals, it is important develop a strategy and select techniques you will use to gather data. The two broad […]
When to conduct market research?
Market research is widely viewed as a component of the planning stage of a business. Indeed, market research is critical for new start-ups and should be a key element of any entrepreneur’s business plan. Market research data feeds into a number of areas of the business plan, contributing to sections on: Determining the sales potential […]
