Small businesses make a big impact on our communities–creating jobs, treating customers like family, and often defining what makes a town unique. Over the years, we’ve built a range of tools to help these businesses use the web to grow and thrive. In 2018, our Search and Advertising tools helped create $335 billion in economic activity for millions of businesses, website publishers, and nonprofits across the United States. These tools make it easier for small business owners to find and connect with customers and run their businesses.
I’ve had the opportunity to get to know many small business owners and the challenges they face. Most of them tell me that they need help saving time at work, or that they need easy tools to help them promote their business. The internet has created new opportunities for small businesses, but it can be hard to know where to start.
Today is International Small Business Day—and many of us are supporting small businesses in our communities by paying a special visit to a local coffee shop or neighborhood restaurant. For my team, we’re doing our part to help small business owners with the launch of Google for Small Business, a new Grow with Google initiative to help you find the right Google tools and services to reach your business goals. On this website you can find:
- Personalized plans: Tell us your business name, answer a few questions about your business, and select a goal. You’ll then receive a step-by-step, tailored plan of recommended products to help you stand out online, reach more customers, and work more efficiently. The recommendations will include products to help with all three, but with a special focus on the goal that’s most important to you.
- In-person workshops: Locate free Grow with Google workshops happening near you for hands-on help.
- Latest news: Stay updated on Google’s small business-focused tools and services.
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This Article first appeared in black enterprise