In this video, Entrepreneur Network partner Jeff Rose discusses how making an effort with the small things in your business can have a big effect. Incremental changes in your normal behavior can deliver big dividends later on.
In business, Rose specifically points out that the small gestures you extend to customers can make an impact to your overall growth. By doing such small things as sending personalized messages (something Rose has personally done) to each of your new customers, you can build trust, goodwill and a relationship. Fom these small gestures, you can lay a solid foundation upon which to build your business.
Click play to hear more from Jeff Rose.
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This Article first appeared in entrepreneur